Website scannability is essential for creating a positive, user-friendly experience. Users want to find content that solves their problem and return to their lives. Facilitating that by designing for scannability creates trust, increasing the likelihood that visitors will return or convert. This article describes the various scanning patterns users adopt for different tasks and best
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One of the simplest ways website owners can improve user experience is by implementing videos onto their site. Why spend hours revising instructional copy or guides when a video can condense it in a few minutes? Using videos wisely can be a great way to put users first and boost your site’s UX. You’re about
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Design simplicity is a term companies use without truly understanding its meaning. As discussed in this article, simpler isn’t always better, and how designers apply simplicity can have positive and negative effects. This article defines what UX design simplicity is (and isn’t), some common misconceptions, and strategies for implementing its principles. Simplify your product design
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Card UIs appear in many digital products, websites, and enterprise applications. Understanding card layout, visual hierarchy, and basic best practices are crucial for designing great card user interfaces. This article explores card user interface design, the anatomy of cards, common use cases, and design inspiration for your next project. Design, prototype, and test card UIs
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Website footers are essential UI patterns. They guide visitors to important content while providing an excellent opportunity to add business value and connect with new customers. This article explores website footer design, do’s and dont’s, expert examples, and best practices to inspire your next web project. Prototype UI designs at higher fidelity and advanced functionality
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There are loads of web accessibility guidelines designers and engineers must follow when designing a website or application. It can be overwhelming to digest them all or know when to use the different levels. This article simplifies the official web content accessibility guidelines with a web accessibility checklist for designers. We also explain the difference
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Designing for accessibility is a crucial part of modern web and app design. Designers must combine UX and accessibility best practices to build inclusive user experiences. This article explores web accessibility, why it’s important, and eight essential best practices designers can apply to their workflows. Built-in accessibility means designers don’t need additional tools to test
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Single-page vs. multi-page website design is one of the first decisions designers weigh for a new website project. Sometimes the answer is obvious–like if the project needs a blog or an eCommerce store with more than one product. But with many projects, the answer isn’t that simple. Designers must evaluate business goals, and user needs
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Material Design is one of the most popular design systems. If you own an Android device, you use Material Design daily. Many companies use the Material Design System as a foundation for building mobile and web applications. The system’s comprehensive component library and resources, including Material Icons (now Material Symbols), give organizations and startups the
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When you look at the apps that have hit thousands, if not millions of downloads (and boast thousands of happy reviews!), you might wonder: is there an ‘it’ factor they all share? Among others, whether an app has a high download and retention rate comes down to great app design. Namely, there are certain UI/UX
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Navigation UI design plays a significant role in a website’s aesthetics, functionality, and user experience. Designers must design a navigation UI experience that benefits business and user needs. This article explores 16 web navigation patterns, with tips on applying these and when to use them. We also provide examples so you can model the success
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UX design has a significant impact on brand consistency. A product’s visual aesthetic and usability are often the first thing people notice and, therefore, must relate to the brand and create a strong first impression. Brand consistency in UX design goes beyond using a brand logo, correct colors, and fonts. Designers must create an experience
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It takes 50 milliseconds for visitors to form an opinion about your business from your website’s design. A poor user experience creates a negative sentiment resulting in high bounce rates and conversion loss. Understanding UX design’s impact on a website’s conversion rate is key to removing potential roadblocks, creating business value, and delivering a higher
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Building a website is more accessible than ever. There are tons of web design tools catering to everyone, from newbies to professional designers and developers. We’ve put together a list of the best website design tools and we organized it into three categories (feel free to jump to the section that best describes your web
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If you’re looking for web design inspiration for your next project, then look no further. We’ve scoured the internet to find the most inspirational web design trends in 2022. Whether you’re building your site on Webflow or using a WordPress theme, this article features several inspirational web design ideas for your new website. 6 Website
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